The Changing World of Newspapers
No one reads newspapers anymore except for news readers, thanks to the Internet. There is no better way to get breaking news on your fingertips than through the Internet. News travels fast online; newspapers don’t. journalists every day build that confusion, so the public gets it straightened out, straight away and packaged in easy-to-read stories, same day even on radio, television or on newspapers the next day. And there is so much more that can be dug up from a newspaper, or even online. A great deal more.
The first was the advent of the worldwide web. The mass media didn’t have the technology to reach literally every human on the planet, and yet they tried anyway. It was a hit or miss proposition, to say the least, with a huge dose of misinformation mixed in with half-truths, outright lies, and half truths (making it nearly impossible to know what was even said in the first place). Thanks to social networking, the world has become a much smaller unit. Journalists are restricted to small groups of people who know each other and have at least some idea what is going on.
Then came television news. Local newscasts on networks like NBC and CBS were a huge boon to the journalism profession, since it allowed them to bring in reporters from other locations to cover local events, which they would then report live. It was a godsend to journalists, editors, and reporters, since they did not have to report live from their own locations. The advent of local news coverage brought a new zealor to the profession.
But now, another phenomenon is occurring that may have even more implications for news reporters and editors everywhere. That phenomenon is online journalism. Online journalists have been working the press ever since it became clear that there are billions of people surfing the Web every single day. Now the Internet is beginning to replace television news stories as the source for breaking news, and even political news stories.
Online journalism has become more important than ever, and journalists must adapt quickly to the changing landscape. The first place they should look is themselves. As they do, they will need to learn to use online tools to find stories and information, as well as to write their own pieces for publication. While newspapers still enjoy the largest number of news media outlets, including several television stations and magazines, mass media outlets like the Internet are rapidly catching up.
If mass media outlets are going to succeed in covering global events and other issues, then they will have to become news organizations, not just informational media outlets. While this might seem like an impossible task, news organizations have learned how to be effective at both. They are excellent sources of information gathering and can also provide a forum for creativity and innovation. This combination is exactly what every news organization should strive for. Instead of focusing on being a traditional news source, which covers the most stories possible, news organizations should be proactive in covering the emerging trends in the information space.